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I spent an afternoon testing whether AI could handle something every equity analyst dreads: spreading historical revenue data and building revenue projections from scratch. The task? Extract Tesla's revenue by segment from their 2024 annual report, identify the key drivers, and set up a 5-year projection model.

Spoiler: The results surprised me-both good and bad.

The Setup

The Task: I needed to spread Tesla's revenue and revenue drivers with projections through 2029 for a financial model. This meant:

  • Pulling historical revenue by segment from the 10-K and investor presentation

  • Identifying key revenue drivers (unit volumes, ASP, capacity metrics)

  • Calculating growth rates

  • Building a projection framework with driver-based assumptions

Why I Tried AI: Excel AI tools have been marketing themselves as analyst replacements. This seemed like the perfect test case-not trivial, but not impossibly complex either. If they could nail this, maybe the hype has some truth to it.

My Background: I'm an advanced user, but I approached this like an intermediate analyst would. No fancy prompt engineering tricks-just straightforward instructions.

The AI Workflow

Tools I Tested:

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